Our Latest Thinking

Here, you’ll find our thoughts and observations on the retail sector and retail testing, plus tips and tricks for you and your team.

You can also stay updated by following us on LinkedIn.

 

 

Performance

AEO vs SEO

3 min read

Site Speed and AEO – An Unanswered Question

The Enduring Paradox of Site Speed in the Age of Conversational Search The digital landscape is undergoing a seismic shift, one that fundamentally...

Read More
Sale! Peak trading inbound.

2 min read

Peak Paranoia is Real. Here’s How to Use It.

Peak Paranoia is Real. Here’s How to Use It. Spoiler: It’s not panic, it’s pattern recognition. But only if you act.

Read More

5 min read

AI Chatbots for Performance Testing Analysis

Introduction As performance testing becomes more data-intensive, analysing the results quickly and accurately is crucial for maintaining optimal...

Read More

1 min read

Core Web Vitals Webinar

Core Web Vitals: What is it and what the hell does it mean for you? If you missed the live session you can view the recording below!

Read More

1 min read

Webinar - Page Speed - Who's Doing it Well?

Join Spike’s Head of Performance, Mike Forshaw as we dive into our analysis of the winners and losers on e-commerce website page speed. Mike will...

Read More

4 min read

Black Friday - Optimising Peak!

Black Friday - Optimising Peak!

Read More

4 min read

Quality Performance is critical when all customers will tolerate is immediacy

Quality Performance is critical when all customers will tolerate is immediacy

Read More

2 min read

Cart abandonment

UK Retailers are losing up to £656m

Read More

4 min read

Frustration-Free Engagements

Successful Retailers Build Frustration-free Engagements with their Customers.

Read More