OUR THINKING

The questions retail technology teams are actually asking.

We publish what we learn from the programmes we run - the patterns, the problems, and the things worth knowing before they become expensive. No filler.
 
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AI

AEO vs SEO

3 min read

Site Speed and AEO – An Unanswered Question

The Enduring Paradox of Site Speed in the Age of Conversational Search The digital landscape is undergoing a seismic shift, one that fundamentally...

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2 min read

The End of Bodyshopping: Farewell to the Great Desk-Warming Economy

Bodyshopping, that glorious era when tech companies billed clients by the kilo of developer, is finally wheezing its last breath. For years, the...

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The Black Box

1 min read

The Seductive Peril of the Black Box: Navigating Transparency in the Age of AI

For too long engineers have contended with “black boxes” —technologies whose internal workings are opaque. You see the data go in and the results...

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5 min read

AI Chatbots for Performance Testing Analysis

Introduction As performance testing becomes more data-intensive, analysing the results quickly and accurately is crucial for maintaining optimal...

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1 min read

AI-Powered Technology is Fundamentally Changing Retail

AI-Powered Technology is Fundamentally Changing Retail As AI-powered technology continues to evolve, we can expect to see even more innovation in the...

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2 min read

Phone/AR Tech Insights

Phone Tech moves to AR glasses, which means big changes for Retail!

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2 min read

Making Your Face Pay

Biometric authentication could secure over $2.5 trillion in mobile transactions by 2024 if things carry on as they are.

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2 min read

Is AR the next critical investment for fashion retailers?

Early fashion ecommerce faced one major problem - customers were used to shopping in-store, being able to touch clothes, see exactly how they looked,...

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